Awards & Assessments
Ethical Sales Business Award
Only ISP Members qualify for this award.
At least 75% of the sales team must have passed the ISP Ethical Sales exam, in order for the organisation to receive the Ethical Sales Business Award.
Achieving this award signals a deep commitment to ethical practices, trust-building, and long-term, sustainable customer relationships.
How does an organisation achieve the award?
Step 1
Ensure your organisation is a corporate member of ISP
Step 2
Encourage your team to take the Sales Ethics Exam, of which 75% of them must pass
Step 3
Receive the Ethical Sales Business Award, and officially demonstrate ethical competency
Royal Mail / ISP Relationship Leader
Oksana Nosulichua
"I’m incredibly proud of our teams for embracing this initiative and achieving such a strong result. It’s a real testament to the culture of continuous development and ethical practice we’ve built across our sales community.
This award not only celebrates what we’ve achieved but also reinforces the high standards we’ll continue to uphold moving forward"
Why take the Ethical Sales business award?
The purpose of the award is to bring sharper focus to the importance of ethical selling by championing businesses that demonstrate:
✔ A commitment to ethical standards through verified knowledge and behaviours
✔ Professional credibility that strengthens trust with clients and prospects
✔ Alignment with industry-recognised ethics supporting long-term, sustainable success
Senior Sales Director, Royal Caribbean International
Aaron Langford
"For my team the Ethical Sales Business award shows that they are delivering with impact and in the right way. So, it's an empowerment piece.
I think for our customers it's important for them to understand they're doing business with a client that they can always trust and has their wellbeing in mind. When you amplify that through this recognition, it’s a real seal of approval."