The Institute of Sales Professionals (ISP) is excited to announce the launch of its Virtual Sales Coach, designed to make it faster and easier for sales professionals to access the resources, articles and webinars they need to develop their skills and enhance their careers.
Smarter search for a smarter sales profession
The ISP library holds a wealth of knowledge, including hundreds of webinars, expert articles, research reports and practical guidance. But with so much information finding the right content can be time-consuming. The new Virtual Sales Coach, accessible via a button on the bottom right of the ISP website, acts as a virtual assistant, helping visitors instantly locate the most relevant materials based on their personal search queries.
This innovation is underpinned by AI technology that doesn’t just scan page titles, it can search within transcribed webinar recordings and, in future SalesTV.live broadcasts. This means users will be able to find the exact moment in a webinar that addresses their topic of interest, saving valuable time and enhancing learning.
Exclusive benefits for Members — added value for Non-Members
The Virtual Sales Coach is available to everyone visiting the ISP website, giving all sales professionals a taste of the valuable resources available. However, only ISP members will have full access to the complete library of content recommended by the chat. For non-members, this offers a glimpse into the wider benefits of ISP membership with the resources, insights and professional development opportunities available through the UK’s professional body for sales.
The future: Personalised AI coaching for every member
The Sales AI Chat marks the first step in ISP’s long-term vision to create a fully personalised digital learning experience for every member. In future, the chat will be integrated with members’ individual Sales Capability Assessments. This means the Virtual Sales Coach will know exactly which skills each member needs to develop and will direct the member to relevant content, creating a personal AI coach for every sales professional.
Try it Today
The Virtual Sales Coach is now live. Whether you are an experienced sales leader, an L&D professional responsible for sales training, or an ambitious individual looking to build your skills, this innovative tool is here to help you find the right knowledge, faster than ever before.