Insights

Whether you're looking for the latest trends, practical advice, or in-depth analysis, our Insights section offers valuable knowledge to support your growth and success.

sales capability framework

The evolution of sales leadership: Why L5 and L6 capabilities are essential for the modern sales professional

In an era where sales complexity continues to accelerate and buyer expectations reach unprecedented heights, the path from individual contributor ...
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L7 Apprenticeship changes: What does this mean for sales careers?

The government's decision to limit L7 apprenticeship funding to those under 21 has sparked significant debate across professional sectors. As ...
Power of Selling- LI cover

The Power of Coaching in Sales

The Power of Coaching: A culture shift that can unlock individual and team performance In today’s competitive market, the ability ...
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Warwick Business School launches first-ever business sales module for MBA students

In a landmark move for business education in the UK, Warwick Business School (WBS) has become the first business school ...
Virtual sales chat

The Institute of Sales Professionals launches AI-powered chat

The Institute of Sales Professionals (ISP) is excited to announce the launch of its Virtual Sales Coach, designed to make ...
Social Selling

Social Selling: What is digital’s impact on sales?

What is digital’s impact on sales? Not too long ago selling and business development was a human activity, primarily undertaken ...
NextGen

ISP NextGen launches Sales Foundations Learning Track

Sales is a powerful and rewarding career, but too many new professionals are set up to fail before they even ...
International Journal of Sales Transformation

ISP acquires the International Journal of Sales Transformation

Bringing research and practice together to advance the sales profession The Institute of Sales Professionals (ISP) is proud to announce ...
Matthew Nicolle

ISP launches in Canada

We are thrilled to announce the official launch of the Institute of Sales Professionals (ISP) in Canada, marking a significant ...
Major account management

Sales Leader Network: Major Account Management event

ISP's recent Sales Leader Network event brought together sales leaders and industry practitioners to explore the evolving challenges and opportunities ...
signing digital contract

Mastering contract management: a guide for sales professionals

It may not be a surprise that government and the wider public sector are some of the largest purchasers of ...

Avanade joins ISP as a Corporate Partner

Avanade, the world’s leading Microsoft expert has joined the Institute of Sales Professionals as a Corporate Partner to promote and ...