Having started his career as a graduate sales trainee Neil appreciates, and has first-hand experience of, the crucial role that professional training and mentorship plays in one’s career. It was this foundation that helped Neil become the youngest ever Business Development Director in his sector, at the age of only 28. Since then, Neil has led both National and pan-European teams, but has always stayed focussed on pure Business Development.
Today, Neil leads the growth activities of FERO Retail Marketing, a designer and producer of in-store display and graphics materials for many household names. As a Founding Fellow of the ISP, he also works with the Sales team and Associates in a leadership and ambassadorial role, helping to grow the membership in the UK and Internationally. He leads the ISP NextGen team, focussed on inspiring, engaging and developing new talent coming into the sector and has recently helped establish the ISP’s Retail proposition, helping Retailers invest in and develop their shopfloor colleagues.
Outside work Neil is a keen cyclist, touchline parent, Rugby fanatic and self-confessed coffee snob.