Reframe stress and prevent burnout


9.00 - 10.00 am BST: As a result of joining this event, you will know how to reframe stress and identify the early signs of burnout, which will enable you to create a more sustainable and effective approach to building a high-performance mindset.

Recommended audience

Anyone in a sales, commercial or leadership role

Type of audience

UK and International


Stress affects our mental health and, particularly in sales, our performance. The result of prolonged stress is burnout - emotional, physical, and mental exhaustion - which can cause us to lose all motivation, focus, and perspective for our day-to-day lives and career. In this session, Chris Hatfield, founder and coach of Sales Psyche, will discuss how we can reframe stress, recognise the signs of burnout and offer practical steps to stop it from occurring.

Key takeaways

  • How to reframe the impact of stress to ensure it serves rather than sabotages you.
  • Learn about the five stages of burnout and the signs of each stage.
  • Practical tools you can use in your daily life and sales role to stop burnout developing.

CPD Points

CPD Points: Two (when attending live) or one (watching the recording)


Chris Hatfield, Founder of Sales Psyche

Chris Hatfield, founder of Sales Psyche, has more than 17 years' experience in sales and leadership roles and now works with commercial teams to support and develop their mindsets and mental wellbeing. He has worked with the likes of Meta, Salesforce, Dataiku, Virgin Media Business and NTT Data to name a few.

Please note that if you are not a member of the Institute of Sales Professionals and book a ticket, our members will take priority and, in the event of reaching full capacity, you may be contacted closer to the event to cancel your booking. To ensure you are able to attend all events, contact for more information.



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