Profitable business development for consulting and creative professionals


9.00 am BST: As a result of joining this event your will know how to translate a customer question into a proper brief which will enable you to win the work and charge what you're worth.

Recommended audience

Sales and business directors in consulting, creative services, agencies and solo consultants

Type of audience

UK and International


How to get on to the radar of clients, extract briefs, translate them into winning proposals and get paid what you are worth.

Key takeaways

  • How to focus your efforts to win business.
  • How to identify and ignore tyre kickers.
  • How to deal with client procurement.

CPD Points

CPD Points: Two (when attending live) or one (watching the recording)


Costas Papaikonomou, co-founder of Happen Group

Costas Papaikonomou is one of the founders of Happen Group, a creative innovation agency that sold more than £80m worth of consulting services in 12 years to happy clients, and then sold the business to Accenture.

Since 1996, Costas has worked across the globe in many areas of innovation, from strategy to design, from commercialization to manufacturing. He has continuously pursued the balance between technology, consumer need and business relevance, driving for the innovative leap to achieve all three. He earned his Master of Science in Industrial Design Engineering degree with a perfect score at the University of Delft, the Netherlands. Before starting Happen, Costas worked as consumer product designer and engineering manager, picking up several pan-European design and engineering awards on the way.

Please note that if you are not a member of the Institute of Sales Professionals and book a ticket, our members will take priority and, in the event of reaching full capacity, you may be contacted closer to the event to cancel your booking. To ensure you are able to attend all events, contact for more information.