The Group's mission

To improve the global recognition of the importance of sales and its impact on the UK economy; promote and advance the sales profession and boost the success of British industry, especially in international trade.

The APPG for Professional Sales will re-form this autumn

The All-Party Parliamentary Group for Professional Sales is set to be reconvened this autumn, 2022, after MPs have returned to parliament.

MPs leading the APPG

The cross-party group is supported by the Institute of Sales Professionals (ISP) - formerly the Association of Professional Sales. The Institute funds the APPG's secretariat and research. The parliamentary group was founded by ISP Fellow Stephen Kerr in 2018 when he was MP for Stirling. Since the general election in December 2019, the APPG has been led by Mark Pawsey, the MP for Rugby, who also sits on the influential Business, Energy and Industrial Strategy Committee - a select committee of the House of Commons.

Most recent list of senior APPG members - to be updated this autumn:

  • Mark Pawsey MP, Conservative, Chair and registered contact
  • Jim Shannon MP, Democratic Unionist Party, Vice Chair
  • Jack Lopresti MP, Conservative, Vice Chair
  • Martyn Day MP, Scottish National Party, Vice Chair
  • Peter Kyle MP, Labour, Vice Chair

This is not an official website of the House of Commons or the House of Lords. It has not been approved by either House or its committees. All-Party Parliamentary Groups are informal groups of members of both Houses with a common interest in particular issues. The views expressed in these webpages are those of the group.

Supercharging sales

Supercharging Sales read the full parliamentary report

Inquiry report by the All-Party Group for Professional Sales says B2B selling is key to the country’s economic recovery from the Covid-19 pandemic.

The missing link

Report into the selling challenges faced by SMEs

The first inquiry report by the All-Party Parliamentary Group for Professional Sales focuses on the selling challenges faced by SMEs and sets out 24 recommendations to boost their selling power and productivity.

Meeting minutes

Tuesday 7 June 2022

The APPG for Professional Sales meets to discuss how the government can support B2B sales education.

Read the Minutes

Tuesday 23 November 2021

The APPG for Professional Sales meets to discuss the role of sales in driving the UK’s international trade

Read the minutes

Tuesday 11 February 2020

MPs re-establish the APPG for Professional Sales following the general election in December 2019.
Portcullis House

Read the minutes

Tuesday 18 June 2019

Second annual general meeting of the All-Party Parliamentary Group for Professional Sales
Committee room Q, Portcullis House

Read the minutes

Monday 11 June, 2018

First annual general meeting of the All-Party Parliamentary Group on Professional Sales
Committee room 7, Palace of Westminster

Read the minutes